Oscar Race Already Heating Up

From Page Six:

The 2017 Oscars race is already heating up

Although we’re just into summer-blockbuster season, Hollywood studios are already sweating over the 2017 Oscars race.

Veteran film-p.r. pros say they’ve been in wall-to-wall studio meetings over ­Oscar campaigns for the upcoming fall films.
Competition is already so tight that “every magazine cover is booked up from now through March,” said one insider, who added that Hollywood trades The Hollywood Reporter and Variety demand that stars appear on their covers exclusively during campaign season.
“It’s year-round now, it didn’t used to be,” said a source of the awards campaign grind. “It’s getting silly.”
Meanwhile, we hear that marketing pros are extra-concerned about fall release dates because of competition from a nonfilm event: the presidential election.
Some films already being buzzed about as possible contenders include Clint Eastwood’s “Sully,” Martin Scorsese’s “Silence,” Warren Beatty’s “Rules Don’t Apply,” Sundance breakout “Birth of a Nation,” Jeff Nichols’ “Loving” and Ang Lee’s “Billy Lynn’s Long Halftime Walk.”


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